National Heritage Board- xPlore Singapore Campaign

Explore Singapore! is one of many yearly campaigns that NHB launches to bridge museums with the public. Given that the way to a Singaporean's heart is through his or her stomach, from there, the creative team provided a menu...

Safra: Integrated Creative Campaign

In reaching out to younger NSmen namely 20-35 years old, atomz was asked to rebrand SAFRA and to create awareness of its affordable, relevant and comprehensive benefits and services. With that, atomz developed a 3-month integrated campaign that spans...

Infocomm Development Authority (IDA) – Integrated Campaign for Infocomm123.sg portal

IDA’s primary role is in public education and engagement, in informing and educating the general public on infcocomm usage. atomz were approached to develop a cohesive strategy that will help to sustain interest and at the same engage the different...

Economic Development Board (EDB) – Scholarship Campaign

EDB needed to reach out to their target audience of A-level school leavers with their scholarship campaign. atomz created a unique concept that rides on the lingo and lifestyle of the target audience. This approach enable EDB to effectively...

Building & Construction Authority (BCA) – Career Promotion Campaign 2009

A third year running, atomz worked with BCA to refresh the career promotion campaigns for the built industry in Singapore. Adopting a very different approach from the last 2 years, the young talents are used to project a new...